Hermes Appeal to Younger Consumers Through Digital Marketing

The Hermes Birkin range has been a huge hit over the years, even since it was first welcomed into the fashion world, prices have soared over the years. When Hermes was first established, they appealed to middle aged women, affluent individuals who had wealth. However, over the years the younger generation has started buying these products. How did a well-established brand for upper class women appeal to the younger generation?

auto insurance salem oregon air conditioning plano tx flood damage repair san diego